The ONE Network had a problem. Their audience didn’t know who they were, or what they did: which is provide resources and support for businesses at various stages of their development in order to encourage growth and strengthen the economy.
My idea was to create an animated “explainer” style video which could be used on the front page of their web site and in presentations or anywhere else that video content could be displayed.
The result is a piece that captures the identity of ONE and outlines its usefulness to businesses across its three primary areas of focus.
February 22, 2016